Local Marketing Archives - Page 3 of 3

Advice Local Has Launched Lawyer and Healthcare Vertical Specific Citation Products

Local Marketing, Local SEO | August 21, 2019 | Local SEO Pro

Local Data management provider Advice Local has launched new vertical specific products to help Laywers and businesses in the Healthcare space. Their announcement says the new products will help businesses get found on authoritative niche websites such as RateMD’s and FindLaw. This should be a useful service for small businesses trying to wrangle their own […]

Yelp Wants to Become A Remote Control for People’s Lives

Local Marketing | July 2, 2019 | Jason C.

Yelp is a publicly-traded company; therefore, it has one ultimate goal: make money. If it doesn’t make money, investors won’t give money to the company. Yelp, in an effort to appease its investors, has now detailed a growth plan which will allow it to expand outside of restaurant reviews (what’s the review website is best […]

Small Businesses Are Likely To Get Sued Over Non-ADA Compliant Websites

Local Marketing | June 19, 2019 | Jason C.

Business owners have a lot on their plate. They need to think about hiring (if applicable), inventory, tax planning, finding clients, keeping clients, expanding their business, getting business loans, and a myriad of other things. The last thing they need to worry about is a lawsuit; however, lawsuits are a fact of life and are […]

Lawsuit Claims a Local SEO Used “Digital Backdoors” to Steal Client Information from a Law Firm

Local Marketing | May 28, 2019 | Jason C.

Trouble is brewing in a Dallas-based courtroom (but when is it not?). A digital marketing specialist is going toe-to-toe against one of his clients—a law firm. The digital marketing specialist started out as a defender; however, he soon after filed a countersuit of his own. Dallas Business Journal describes what all the fuss is about and […]

The FTC Has Taken Action Against Businesses Violating the Consumer Review Fairness Act for the First Time

Local Marketing | May 25, 2019 | Jason C.

Imagine companies having the ability to ban their customers from writing negative reviews about them. First of all, this would seem to lead to negative press for the company in question. Secondly, it’s illegal. The Federal Trade Commission (FTC) just announced a new regulation aimed at combating companies from including non-disparagement clauses in form contracts. The […]

Yelp is Now Charging Businesses to Highlight Something About Their Business on Their Listing

Local Marketing | May 24, 2019 | Jason C.

Companies exist to make money and Yelp is no different. Now, the business directory giant is charging companies who want to show their “highlights” to current and potential customers. They haven’t officially announced this featured yet; however, Thibault Adda reported on this service in his tweet below. @mblumenthal New Yelp paid feature "Business Highlights" pic.twitter.com/uISYf9AGjG […]

Anti-vaxxers are leaving negative online reviews for doctors

Local Marketing | May 22, 2019 | Jason C.

Vaccines and the diseases they cure are hot topics in the news right now. People are fired up on both sides of this issue. One of the main questions is this: Should vaccines be mandatory? Or, should choosing to vaccine a child be a decision that rests with the parents? One doctor, Dr. Monique Tello, […]

You Can Now Submit Public Events to Google Maps

Local Marketing, Local SEO | April 2, 2019 | Jason C.

Another week, another Google change! And this one is pretty awesome, especially if your business regularly holds events. I’ll explain why later. But for now, know that Google’s new feature allows you to add public events to Google Maps. Google’s related Maps Support web page—”Add an Event”—details how you can do this. Putting Events on […]

Comedian Reads Google Reviews of Churches

Local Marketing, Local SEO | February 18, 2019 | Jason C.

Google reviews make for some interesting reading. The four or five-star reviews are “safe”, to say the least. These reviews mostly speak highly, which is why the review is good. The one-star reviews are the ones worth reading through! This is especially true when it comes to churches. At least it is for comedian […]

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