Google continues to tinker with its Local Pack. They do this in part to increase user engagement as well as find a way which optimizes the success of businesses. After all, Google makes money in part by offering paid ads. The better the ad placement, the more clicks companies will get and the more often […]

Same local query on Google, DuckDuckGo, and Bing. Google sucks on mobile. pic.twitter.com/kzp2dON5kg — Joe Youngblood (@YoungbloodJoe) May 15, 2019 The major search engines — Google, DuckDuckGo, Bing — compete with each other to get the most users. One of the ways these engines compete is by optimizing how they return information in search results. […]

Moz Local is an important resource for local companies. Case in point: businesses that are looking to gain some local exposure can purchase a NAP (name, address, phone number) plan from Moz Local. This will allow the company to increase their rankings in search results because having a proper NAP is a ranking signals to […]

Google My Business provides incredible insights for local-based companies. Because of these insights, these companies are able to optimize how they reach and engage with their customers. Google My Business is meant to provide as much data as possible; however, we recently learned that the platform isn’t providing all types of data, yet. Joy Hawkins, […]

In Brief A local SEO found a survey from Google My Business (Google’s local platform) and took it Google My Business appears to want to charge users between $20-$90 usd per month You can take the survey: CLICK HERE TO TAKE THE SURVEY Other local SEO’s are taking the survey and posting their thoughts and […]

Google wants local businesses to be able to share their information on other platforms. Case in point: Shortened URLs are now available (for some “verified” businesses) and these can be easily shared towards a company’s marketing efforts. Search Engine Journal has more of what this means to local businesses. Short Name URLs Twitter and Instagram […]

Local SEO’s have spotted Google My Business adding a random new category to business profiles today called “POI Establishment”. The issue appears to have first been spotted by Tim Colling over on the Local Search Forum. No one is certain what this means and there is no word from Google on why it is happening. […]

If you’ve noticed, there have been quite a bit of small changes with Google My Business recently. We’ve been covering these and will continue to post about them. Now, there’s another improvement: Google is now displaying the product catalogs in search results. Product Catalogs Google’s Product Catalog exists to connect consumers with your product(s). To […]

Where is your website traffic coming from? Some of your traffic will come from social media. Other traffic will come from links on other web pages pointed to your own website. Now, you’ll be able to see if your traffic is coming from Google Discover. Google Webmaster Central Blog details this new way of learning […]